Beyond Medals is a crew of European snowboarders that absolutely rip, and also make a pretty nice collection of ripping streetwear. It is popular, people like it, and it is out now.
Check out their full Spring Summer 24 collection here.
In the year 2012, the Beyond Medals crew emerged onto the scene, propelled by the skilled pro athletes Kevin Backstrom and Tor Lundstrom. Their aim was to inject a refreshing dose of enjoyment and individuality into the rather formal and conventional ski-led professional team circuit. However, a significant turn of events occurred when Kevin was dismissed from the Swedish National Team. In a display of solidarity, Tor chose to depart alongside him. This unforeseen circumstance provided them with a unique opportunity to redirect their career trajectories. Subsequently, they embarked on a journey of producing some of the most captivating and dynamic content available on the internet, collaborating with esteemed figures such as Sebbe de Buck and David Djite.
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